Saturday, September 10, 2011

Apple Goes Solar

Schematic for one of Apple's filed patents.
Apple recently filed for two patents in the area of solar power, and they have three more in the works (  If they get these patents, and even if they don't, what could this mean for Apple devices going forward?  All I can say is: WOW!

You already know you can download music DIRECTLY to your iPod, so the only need for the computer is to CHARGE the device and act as a backup for your entire music library.  Imagine if your iPod could be powered by the sun; that would mean no more charging via the computer.

So, other than for backing up your database...wait a minute.  Look at this:  Well, now that's taken care of, too.  It seems to me that Apple just disconnected me from wires, completely.  How cool is THAT?!

The Marketing Take-away: Unplugged is a HUGE marketing plus!
iCloud and solar power could put Apple's devices in a league all their own, and this super-huge added value is marketing GOLD!  To no longer need a cord at all - to be truly portable - is a strategic advantage that can't currently be matched by anyone.

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